Who We Are
Who We Are
UGC & AI Collaby Academy was founded by two people. Below, each of them in her own words.
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01 Founder
Serap Şirin
I’m Serap Şirin, an educator and entrepreneur working in AI-powered content creation, AI systems, UGC, and digital marketing.
With experience gained through collaborations with more than 250 brands, I combine my expertise with AI-generated visual and video content, AI creatives, digital design, and next-generation content technologies. I also work on AI data flows and AI-powered business processes within the private sector.
As one of the co-founders of UGC & AI Collaby Academy, I provide practical training for people who want to learn AI from scratch, covering AI image and video generation, AI UGC, prompt engineering, creative content development, UGC, and digital marketing.
I’m also a co-founder of MatchAI, a platform we are developing to connect AI Creators with brands. We are building a next-generation ecosystem where AI content creators can showcase their portfolios, increase their visibility, and connect with brands.
My focus is on combining artificial intelligence with creativity, content creation, and business processes to develop new-generation AI production models and make my knowledge and experience in this field accessible to more people.
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02 Founder
Sebahat Göktaş
I’m Sebahat Göktaş, an AI consultant and educator specializing in UGC, AI-powered content creation, and digital automation.
I combine my hands-on experience working with more than 200 brands with a mentoring journey through which I have guided hundreds of content creators. As a co-founder of UGC & AI Collaby Academy, I teach beginners how to create UGC and AI UGC content from scratch, write effective prompts, generate images and videos, communicate with brands, and build digital systems.
I’m also one of the founders of MatchAI, a platform that brings brands together with AI content creators. As an AI instructor at KUZEM, I don’t simply teach artificial intelligence; I transform it into practical, easy-to-understand, and results-oriented systems that anyone can apply within their own field.
My goal is to guide people—especially women and mothers—in turning their skills into a visible and professional digital production model, without being left behind by technology.